June 15th, 2019 – California residents can now escape the ordinary with ONE ROQ® Vodka’s highly anticipated arrival. This premier, award-winning vodka is distilled one time and bottled in small batches from pristine, artisanal Colorado mountain water, and hand-picked, mid-western, American corn. The gluten, sulfite and sodium free recipe is best described as “a perfect balance of taste and mouthfeel.” However, award-winning taste is just part of what makes ONE ROQ® Vodka unique. Unlike mainstream brands that are often owned and operated by wealthy individuals, or small groups of high, net-worth investors, ONE ROQ@ Vodka invites consumers to become owners themselves by joining their novel brand experience platform, ONEROQClub.com. Joining rewards members with equity in a rising luxury spirits brand and access to a series of privileges designed to enhance their ownership journey. Naturally, ONE ROQ’s brand campaign is all about inspiring consumers to break free from the status quo by “owning their spirit, ” both financially and socially. “We recognized an increasing desire by consumers for more equitable relationships from brands, and decided it makes sense for ONE ROQ to become the first premium and luxury spirit brand that consumers can call their own, authentically. We debuted the ONE ROQ Vodka Club (ORVC) through our first public securities offering in October, and today have over 800 Members. And we are growing every single day,” said Garrett Green, Founder and Director, ONE ROQ® Vodka. “ONE ROQ Vodka is the only spirit in the world where consumers become stake holders in world-class spirits company at the ground level and then virtually control the outcome of their investment simply by aligning with the brand using unique tools designed by the Company. We feel this is an example of how capitalism and socialism can intersect to create disruptive innovation that results in tangible financial and cultural progress for consumers.” With continued company growth, Club members can count on new experience and reward through a future dividend; being able to influence company direction by casting e-Votes on initiatives such as new packaging design, and product introductions; having access to Member-only events curated by the Company; utilizing on-demand ordering, gifting and placement services through the ONEROQClub.com web-app; driving the value of their equity by inviting others to join the club; and last but not least, the potential of upside on equity as the company grows and aims to become an IPO or acquisition candidate in the future. “I am very pleased with the initial launch of our new approach and the response we have received from sophisticated and forward-thinking consumers from around the world on our brand’s vision,” states Green. “On behalf of these members, we are greatly looking forward to advancing the next phase of our plan by bringing ONE ROQ into initial US commercial markets, and then beyond.”
About The Founder
In the mid-2000s, corporate-America defector turned award-winning product developer, Garrett Green, became inspired by the success of French–luxury vodka brand, Grey Goose Vodka after selling to Bacardi Ltd for $2 billion a few years earlier, and began pondering why the market didn’t have an iconic American–luxury vodka brand equivalent. Using his experience, and tenacious entrepreneurial spirit, he pursued the rare opportunity of entering the 70+ billion a year distilled spirits market to create just that. Upon its introduction in 2012, ONE ROQ had brought home a first place gold medal for taste and design in the International SIP Awards In San Francisco – the world’s largest, consumer-judged tasting competition – validating the product’s competitive quality, taste and important consumer appeal. However, as an experienced entrepreneur, Garrett quickly saw that brands with otherwise gleaming attributes can easily be – often are – drowned out by billion dollar ad budgets of giant ‘establishment’ brands like Grey Goose, Ciroc, and Kettle. So, for three years he invested to learn the industry, refine his product, and develop an innovative business model designed to break-through their barriers. Today, Garrett is inviting those with the desire to challenge the establishment, to capitalize on the rare opportunity of building a globally recognized, luxury-lifestyle vodka brand, simply by Owning their Spirit. For more information or to become a member, visit ONEROQClub.com.***
For a chronological list of company news, press releases, and all other historical updates since the company’s founding, please refer to the Updates section of our Offering page.
